As Christmas approaches, supermarkets in Greece report a decrease in prices of essential products. Apostolos Petalas from the Greek Supermarket Association noted that key items like lamb, goat, and turkey are priced 3% to 8% lower than last year. Despite some price increases in chocolate and certain other categories, overall trends indicate a decline in food inflation, with consumer confidence gradually improving. Prominent figures like Panagiotis Georgiadis highlighted the competitive pricing strategies of private label products compared to leading brands.

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